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Factors affecting sportswear buying behavior: A comparative analysis of luxury sportswear
LSN : Opinion : The post-Covid consumer: hedonistic or minimalist?
2014 Proceedings Charlotte, North Carolina 49
PDF) Understanding consumer perceived value of casual sportswear: An empirical study | Ting Chi - Academia.edu
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Exploring green product attributes and their effect on consumer behaviour: A systematic review - ScienceDirect
Shopping Pattern Differences of Physically Active Korean and American University Consumers for Athletic Apparel
Exploring Generation Y Consumers' Fitness Clothing Consumption: A Means-end Chain Approach | Semantic Scholar
Consumers' involvement of online luxury purchases
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PDF) Hedonic value of clothing products
Womenswear well-being warriors: a content analysis of female-targeted activewear brands on Instagram.
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Exploring Generation Y Consumers' Fitness Clothing Consumption: A Means-end Chain Approach
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Full article: Deliver knowledge or touch the mind? The effect of informational and emotional advertisement strategy on fashion sportswear brand attitude and recall
PDF] Brand personality and brand equity: evidence from the sportswear industry | Semantic Scholar
Master Dissertation in Business Administration HEDONIC CONSUMPTION: HOW DOES SOUND PLEASE CONSUMERS IN SERVICESCAPES
Context Effects on Older Consumers' Cognitive Age: The Role of Hedonic versus Utilitarian Goals - Guido - 2014 - Psychology & Marketing - Wiley Online Library
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The mediating role of hedonic shopping value in apparel shopping satisfaction
PDF) The effects of contingency factors on perceived values of casual sportswear